In today’s competitive retail landscape, optimising operational efficiency while reducing costs is crucial for sustained success. This case study examines how Aftershock PC leveraged Hello Clever’s real-time payment integration to streamline transactions, cut expenses, and enhance customer satisfaction.

Aftershock PC – Australia’s #1 Gaming PCs, founded in 2012, builds custom desktops and laptops. The team aims to deliver the ultimate boutique PC experience, from cable management to design options, and prides itself on a high degree of craftsmanship. The company is located in Singapore with branch offices in Australia and Malaysia, and has about 100 employees.

The Challenges:

Prior to implementing real-time payment integration with Hello Clever, Aftershock PC encountered several challenges:

1. Payment Processing Delays: Conventional payment methods, including card terminals and manual processing, led to delays in transaction completion, resulting in longer checkout times and frustrated customers.
2. High Transaction Fees: Especially for businesses dealing with high-ticket value transactions, such as Aftershock PC, substantial transaction fees are incurred due to traditional payment processing methods, impacting profit margins and hindering financial growth.

The Solutions:

To address these challenges, Aftershock PC decided to integrate a real-time payment platform into its operations. Partnering with Hello Clever – a leading payment service provider, Aftershock PC deployed a seamless real-time payment system that offered:

1. Cost Savings: By reducing transaction fees, the store saved an estimated 86% annually in payment processing costs, directly contributing to improved profitability.

2. Instant Transaction Processing + Instant Settlement: By implementing PayID (powered by Hello Clever) at the checkout and seamlessly integrating it with Shopify, Hello Clever enables lightning-fast transaction processing, eliminating delays, and improving overall efficiency at the point of sale.
3. Expanded Customer Base: The availability of diverse payment options attracted new customers and improved customer retention rates. Aftershock PC experienced a 18.5% increase in repeat business within the first six months of implementing real-time payment integration with Hello Clever.

“Implementing PayID, powered by Hello Clever, has been a game-changer for our business. With seamless integration into our checkout process, we’ve experienced lightning-fast transaction processing and instant settlement, significantly enhancing our operational efficiency and elevating the overall customer experience. Hello Clever has proven to be an invaluable partner in driving our success.” Ryan Merrett, Director of Aftershock PC Australia.

Aftershock PC’s strategic adoption of real-time payment integration exemplifies the transformative impact of embracing modern payment solutions in the retail sector.

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